Target Media


Toutiao is one of China's largest and most popular mobile platforms providing a tailored feed list of content for each user.


Publication Fee

1-5 Days

Published on average

Website URL

Website Categories

  • News
  • Technology
  • E-Sports
  • Entertainment
  • Auto
  • Finance & Economics
  • World News
  • Food and Drink
  • Fashion

Note: Some categories may not accept certain topics or press releases from abroad. We will be able to provide advice and suggest other more suitable options.


TouTiao is a popular recommendation site which uses a computer algorithm to provide a tailored content feed based on the reader’s personal information and preferences.


– Without hyperlink;

– Without ADV mark (with exceptions for some content);

– No homepage listing;

– Without video;

– Text volume: up to 600-1000 words;

– Image count: 4-6 images;

– Text may be changed (will inform before any edits published);

– How long will the link stay alive: long-term;

– Search engine inclusion possibilities: high (Baidu);

– Without pushmail;

– News release to be shared on any other platforms: no.